Design insight: Elisabeth Dunker

What path led you to where you are today?

I studied design for five years at HDK School of Design and Crafts in Gothenburg, Sweden, and before that I worked as a photographer. After I got my Masters in design I wanted to flex my new creative wings, so in parallel with my new life as a designer, I started blogging. From the beginning I was just fascinated about the possibility to share what's in my head with others, and blogging gave me a real kick. It wasn't too long before I got hooked. Things have moved on, but blogging and the business go hand in hand fortunately!

So when did you set up the Fine Little Day shop?

I started Fine Little Day in 2007. Today, it's a whole bunch of people working under the same roof. I think you'd call the shop a lifestyle label - we sell our designs as well as a handpicked mix of other nice items, only selected because we fell in love with them.

What are your biggest design influences?

What really gets me going is handmade things, folk art, work by children, and other 'art artists'.

Are you a maker too?

Unfortunately I'm not skilful at all when it comes to crafting. I'm rather clumsy, careless and impatient, but I love photography, so that's what I spend a lot of my spare time doing.

For anyone who hasn't discovered your blog yet, what are they likely to find you writing about?

I write about everything from book reviews, patterns, art and DIY projects to home tours. The blog is very much about appreciating everyday life, creativity and eye candy in all its different forms.